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Ducati

Who Actually Owns Ducati?

by on Mar.27, 2014, under Auto Review Specs, Ducati

lambo_ducatiAudi AG has released its 2012 Interim Financial Report, and in it the German automaker has released some interesting details about its acquisition of Ducati Motor Holding. Confirming that the Audi Group has bought 100 percent of Ducati`s shares, Audi however discloses that it paid much less for the Italian motorcycle brand than was previously reported.

 

Disclosing a buying price of 747 million Euro`s {980 million USD at the exchange rate at the time of sale], perhaps the most interesting news in Audi`s report is that Ducati was actually bought by Lamborghini, making Ducati a subsidiary of the boutique Italian car maker. This news would explain Ducati CEO Gabriele del Torchio`s appointment to the Lamborghini Board of Directors earlier last month.

 

While Lamborghini`s ownership of Ducati is more of a formality, as both brands are still controlled by the Audi Group, the move does have two important aspects: one symbolic and one pragmatic. First symbolically, Ducati remains under some guise of Italian control, which in nationalistic Europe still counts for something.

 

Realistically, the move contains some significant business manoeuvring, as Ducati`s inclusion into Lamborghini instead of Audi has some advantages in the eyes of the European Union. It is no secret that Europe is cracking down on vehicle emissions, with more stringent standards coming down the pipe in rapid succession. This has created significant problems for sports car manufacturers, whose large-displacement machines act as anchors that drag the fleet-wide emissions mandates well below the line of acceptability.

 

One method for getting around these regulations is to stack the vehicle fleets in creative corporate structures. This either means ostracizing a sports car brand by itself [and usually just paying the fine], or combining it with another brand whose vehicles burn fewer emissions, and thus offset the difference. Lamborghini meet Ducati, Ducati meet Lamborghini.

 

It is a shame the auto guys didn`t catch onto this when they were lambasting the deal, because now the whole acquisition is starting to look like very smart business, and not just some late night spending spree.

 

Funny thing, those Germans.

Source: Audi AG

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2013 Ducati Streetfighter S, Street Predator Excellence

by on Feb.25, 2013, under Auto Review Specs, Ducati

2013 Ducati Streetfighter S, Street Predator Excellence

2013 Ducati Streetfighter S, Street Predator Excellence

2013 Ducati Streetfighter S, Street Predator Excellence

The Ducati Streetfighter S is one of the most iconic models in its class. The motorcycle is equipped with a lot of components developed using Ducati’s experience in the field of racing. The motorcycle is powered by a strong L-Twin 1099 cc engine which cranks out 155hp (114kW) @ 9500rpm and 85lb-ft – 115Nm of torque achieved at 9500rpm. The engine is mounted on a tubular steel trellis frame which is light but strong and gives the motorcycle a perfect torsional rigidity at high speeds.

The ride quality is assured by Öhlins 43mm fully adjustable front forks which are combined with a fully adjustable rear suspension. The motorcycle sits on five-spokes light-alloy wheels shod in front Pirelli Diablo Corsa 3 120/70 ZR17 and rear Pirelli Diablo Corsa 3 190/55 ZR17 tires.

The Streetfighter S is equipped with Brembo Monobloc calipers which have four 34mm pistons that grip 330mm discs.

Ducati

2013 Ducati Streetfighter S – Horsepower Specs Weight Cost MSRP 2012 2014 2015 street fighter

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